10+ years of experience writing content and developing content strategies for a vast range of brands, including SaaS, technology, education, business services, travel & recreation, and more.
Retail Customer Chooses Boomi For Their iPaaS After Data Agility Strategy Session
Case study for Big Compass, a data consultancy.
How AWS Elastic Kubernetes Quickstart Enables MuleSoft Runtime Fabric
Ghostwritten blog for Big Compass, a data consultancy.
Increase your company's data adoption rates by solving these 3 common problems
Guest post on Zapier, ghostwritten content for COO.
Measuring SaaS success: 5 essential product-led growth metrics to track
Guest post for Zapier, ghostwritten on behalf of COO.
4 data-related reasons leadership meetings fail (and how to fix them)
Guest post on Zapier, ghostwritten content for COO.
How to run excellent leadership meetings
Run your leadership meetings less like a circus 🎪 and more like a symphony 🎻
Imagine this scenario:
It’s Monday morning and you’re a leader at a scaling startup. Whether you’re the Head of Growth, Head of Product, Head of Analytics, or the leader of another function, the start of your week generally looks a little something like this ⬇️.
You just had a wild Sunday night – you spent six hours manually downloading CSVs from your CRM, your production database, and Google Analytics. You then uplo...
AirOps Blog
AirOps enables business users (and the data teams who support them) to work with data 10x faster. As the company's founding Content Lead, I've led GTM content efforts including writing blog content (40+ in-depth articles since May '22) and securing guest post and back linking opportunities with high-authority sites like Zapier.
Quantitative results: 1st page SERP rankings for valuable, high-intent keywords. Consistently increased traffic & domain authority month-over-month.
Qualitative results: Tons of compliments on the quality of our content.
The B2B Marketer’s Guide to Evergreen Content: What It Is, Why You Need It, & How to Create It
B2B brands, and the marketers who support them, are always on the lookout for ways to get the maximum ROI from their marketing budgets. This blog explores why (and how) evergreen content helps marketing departments get the most bang for their buck.
Evergreen Content Collective: Content Writing Services for B2B Brands
Website for a B2B content marketing agency that focuses on long-form content assets, including case studies, ebooks, white papers, and blogs.
FSGO: A Comprehensive Guide to Maintaining Compliance
Convercent, an ethics and compliance SaaS provider, employs many subject matter experts on their team. I distilled their knowledge into an information-packed white paper designed to educate prospective and current customers on an often-confusing topic: the Federal Sentencing Guidelines for Organizations.
Leadership vs. Delegation in Marketing: A 12 Point Spectrum for Fertility Business Owners
Ghostwritten thought leadership content for Fertility Bridge's founder and Director of Business Development.
Bringing Experiential Learning Opportunities to Colorado’s Rural Students
The Homegrown Talent Initiative (HTI) is a state-wide project designed to dramatically improve access to pathways that lead to economic opportunity when students in Colorado leave high school – starting with rural communities.
Reimagining High School in Rural Colorado
With the right local leaders in education, business, and the community, schools across Colorado can create innovative programs that better prepare students for an uncertain future and equip them with the skills to secure the in-demand jobs of tomorrow.
How Communities Are Helping Students Succeed Through Career-Connected Learning Opportunities
When leaders in business, education, and policy come together to discuss developments in their shared advocacy initiatives, it makes for a great blog topic.
No More 'Hurry Up and Wait': 4 Steps to Fertility Business Goal Setting That Speed Up Execution
Ghostwritten thought leadership content for Fertility Bridge's founder and Director of Business Development.